"Mr Brown, in his brief statement yesterday from the steps of Downing Street, showed a perfect understanding of what these objectives are. First and foremost, he must prove that the Blair-Brown transition represents a genuine change of government. In his three-minute speech, the word ?change? was repeated eight times. Secondly, he must restore some trust in government after Tony Blair?s decade of spin and prevarication. Thirdly, he must prove to voters, and especially to traditional Labour voters, that he lives in the real world of ordinary people, rather than floating ethereally, like Tony Blair, in a parallel universe of foreign presidents, global celebrities and business tycoons. Significantly, the only important polling question in which Mr Brown consistently lags behind David Cameron is the one about ?understanding the concerns of ordinary people?. " (Times Online)